Southeast by Midwest

A beauty blog that does makeup reviews, beauty reviews, skin care reviews, nail polish swatches, and all other things beauty.

  • Home
  • About
    • Disclosure Policy | Sponsors | Disclaimers
    • Privacy Policy
    • Givaways || Winners List with Terms and Conditions
  • PR Friendly
  • Beautiful Hair, Skin, & Makeup
  • Beautiful Lifestyle
  • Beautiful Mind
    • Book Reviews: All
    • Book Reviews by Genre
    • Book Reviews by Author
  • Reviews
    • Beauty Reviews
    • Influenster
    • Book Challenges
    • Book Reviews

December 29, 2014 By Cassie 25 Comments

New Year’s Mani: Big Apple Champagne

The New Year's Eve Big Apple Champagne Featured Image #newyearseve #newyears #mani #nails #notd #nailart #nailtutorial #zoya #zoyasooki #zoyabar

New Year’s Eve is in a few days and I don’t know about you but I’m excited to ring in a new year. I have so many plans and goals for the blog and my YouTube channel, some of which I’ve already started implementing, that I can’t wait to share with you. I’m so excited about New Year’s that I came up a New Year’s

[ Read More ]

December 8, 2014 By Cassie 13 Comments

Christmas Manicure with Zoya Kierra and Zoya Astra

Christmas Manicure with Zoya Kierra and Zoya Astra Featured Image on southeastbymidwest.com #christmas #nailart #nails #notd #zoya #zoyaastra #zoyakierra #manimonday

I happen to change my nails fairly often, we’re talking multiple times a week. One of the things that I love to do around the holidays is create nail art or manicures that are holiday themed. I came up with this Christmas Manicure off the top of my head over the weekend and it looked so gorgeous that I just had to share it. I

[ Read More ]

November 17, 2014 By Cassie 42 Comments

Zoya Wishes Swatches and Review

Zoya Wishes is the Winter Holiday 2014 nail polish collection from Zoya. The Zoya Wishes consists of six polishes, three creams and three Pixie Dust polishes. The cream polishes can be purchased for $9 each, the Pixie Dust polishes can be purchased for $10 each, or you can purchase the Zoya Wishes Sampler (which is actually one full size of each polish) for $57. Swatch

[ Read More ]

October 27, 2014 By Cassie 1 Comment

Revlon Showtime

Revlon Showtime Featured Image on southeastbymidwest.com #manimonday #nails #nailart #notd #swatches #polish

  A few weeks ago the Hubs and I went to CVS to pick up a tube of Neosporin and a few other items. While we were there I noticed that several of the makeup brands were having ExtraBucks Rewards sales. Thinking that I could stock up on some products to review AND get some ExtraBucks to spend on future products as well I decided

[ Read More ]

September 29, 2014 By Cassie 43 Comments

OPI A Woman’s Prague-ative

  Purchase: Drugstore.com Price: $8.00 Fall is here! I can’t even tell you how excited I am. Fall is one of my favorite seasons with the cooler weather, all the pumpkin, and the yummy apple cider. So of course as soon as the weather started cool off down here in South Carolina I started to break out all my fall stuff. I have a pumpkin

[ Read More ]

September 10, 2014 By Cassie Leave a Comment

Nicole by OPI Roughles Sand in My Shoe

Nicole by OPI Roughles Sand in My Shoe Featured Image on southeastbymidwest.com #nicolebyopi #opi #roughles #sandinmyshoe

Purchase: Local Stores (Still cannot find online!) Price: $8.00 (Pricing May Vary) As I’ve already talked about the texture and formulation of the Nicole by OPI Roughles polish in the “On What Grounds Post”, can be found here, I’m going to skip through that part. As a quick refresher, and for those who haven’t read the review of the previous polish, the Nicole by OPI

[ Read More ]

September 8, 2014 By Cassie Leave a Comment

Ulta 21 Days of Beauty Steals

Ulta is doing their 21 Days of Beauty again this year. Instead of doing each post as it comes out on each day, like I did last year, this year I’m just doing one large post. One thing to note is that just about each day Ulta is also having Online Only Deals as well. Seeing as how week one is already underway let’s get

[ Read More ]

August 12, 2014 By Cassie 8 Comments

Essie Apricot Cuticle Oil

Essie Apricot Cuticle Oil Featured Image on southeastbymidwest.com #manimonday #essie #beauty #bblogger #nails #notd

  Purchase: Ulta or Local Drugstore Price: $9.00 The first thing to note about the Essie Apricot Cuticle Oil is that it doesn’t come packaged like a normal fingernail polish bottle, instead it comes with a plastic outer packing that you have to remove the bottle from. I personally would actually prefer if nail polishes all came packaged like this and there was a test

[ Read More ]

July 21, 2014 By Cassie 46 Comments

Sally Hansen Coral Reef

Purchase: Ulta Price: $2.99 Coral Reef is a pink shade that is in Sally Hansen’s Hard as Nails Xtreme Wear line. Sally Hansen Coral Reef is available year round as it is a permanent color in the Xtreme War Line. I have been wanting this shade for the longest time but it always seems to be sold out everywhere I go. When I finally found

[ Read More ]

July 14, 2014 By Cassie 81 Comments

Sally Hansen Color Foil in Titanium Flash

Sally Hansen Color Foil Titanium Flash Featured Image on southeastbymidwest.com #nailart #notd #sallyhansen #manimonday

Purchase: Ulta Price: $3.99 I saw these new Sally Hansen Color Foil polishes the last time I was at Target and I HAD to pick them up. Unfortunately the only one my Target had in stock was Titanium Flash which was really okay because the color is just GORGEOUS. The Sally Hansen Color Foil in Titanium Flash is a chromatic pink shade that is absolutely

[ Read More ]
« Previous Page
Next Page »

Welcome

Southeast by Midwest, your guide to all things beautiful. A primary focus on beautiful hair, skin, and makeup. Secondary focus on beautiful mind (books and information) and beautiful lifestyle (recipes, subscription boxes, and more)! Contact me at southeastbymidwestblog@gmail.com or check out the PR Info via the image below.

Support Southeast by Midwest

Southeast by Midwest is dedicated to bringing you truthful, unbiased opinions on some of the most popular makeup products and brands today. As Southeast by Midwest is not on most PR lists, if you would like to help support our efforts by clicking through these links when you shop at these stores it would be greatly appreciated. Shopping via these links doesn't cost you anything extra; just a percentage of your total will be shared with Southeast by Midwest to go towards purchasing new products!
Sigma Beauty Sephora Ulta Beauty Nordstrom Birchbox Too Faced BH Cosmetics Bloomingdales Charlotte Tilbury Laura Geller Laura Mercier Marc Jacobs Beauty Saks Fifth Avenue Tatcha The Body Shop Walmart Amazon

Archives

Support Southeast by Midwest

Southeast by Midwest is dedicated to bringing you truthful, unbiased opinions on some of the most popular makeup products and brands today. As Southeast by Midwest is not on most PR lists, if you would like to help support our efforts by clicking through these links when you shop at these stores it would be greatly appreciated. Shopping via these links doesn't cost you anything extra; just a percentage of your total will be shared with Southeast by Midwest to go towards purchasing new products!
Sigma Beauty Sephora Ulta Beauty Nordstrom Birchbox Too Faced BH Cosmetics Bloomingdales Charlotte Tilbury Laura Geller Laura Mercier Marc Jacobs Beauty Saks Fifth Avenue Tatcha The Body Shop Walmart Amazon

Archives

Copyright © 2025 Text and photos may not be used without permission.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT